Hannah Petersen joined the Syracuse Crunch full-time prior to the 2025-26 season after working part-time in merchandise during the 2024-25 season.
 
In her role as Merchandise Manager & Account Executive, Hannah is responsible for the retail and authentic program, overseeing the team’s official merchandise store. She also works to drive ticket sales through ticket packages, group outings and specialty nights.  
 
A Syracuse native, Hannah graduated from SUNY Oneonta with a B.S. in Sport Management and Communication Studies. She then received her M.S. in Marketing from the Whitman School of Management at Syracuse University.